Your company’s logo is likely the first thing a potential customer notices about your business. It conveys your identity as a company and should represent the essence of who you are. We want your logo to be perfect.
Why is Logo Design Important for Small Businesses
Your logo will be representing your company on your website, your storefront, your business cards, billboards, apparel, promotional materials, social media and more. It should make you proud, and it should be developed by professional graphic designers in a creative process with your direct input and feedback.
We are passionate about the custom logos we create, and we know what is at stake for your business. We consider what kind of emotional attachments are subconsciously communicated through the use of images, shapes, lines, typography and color. We design logos that reinforce your values and convey your style. A great logo can take your company to new heights. A badly designed logo is a missed opportunity.
A lot of new entrepreneurs decide to start a new business and promptly run out and purchase 5,000 business cards with their new business name typed across the top of a generic template from Vista Print. This is a natural response to your excitement! You want business cards to hand out immediately and make your business seem like it’s really happening!
When starting a small business, it can be very tempting to skip the first step of logo design and branding. Why? Because it costs money and takes time, of course! Understood. Not everyone has a bunch of start-up capital or deep pockets. And no one who is starting their own business can say they have loads of spare time. Believe me, we get it.